Published April 18, 2021 Updated Nov. 3, 2021. . Fox has instituted its first major programming shift since 2017 in an attempt to stem the bleeding, to little avail. Broken down by age group, Fox News also skews older, commanding nearly half of users 50 and older. Were in the tank for news., And despite rumors that Trump wanted to buy Newsmax and make it Trump TV, Ruddy has firmly, but politely, said no, telling a reporter for the Sun-Sentinel of Fort Lauderdale, Florida, My focus is building Newsmax into a major news property.. But when Nielsen briefly tracked OAN in spring 2019, it averaged a minuscule 14,000 total daily viewers. The final column is the viewership averages, in thousands. Here are the questions used for this analysis, along with responses, and its methodology. And I think were doing a pretty good job of it.. Your viewers have learned their lesson. If you are an admin, please authenticate by logging in again. In contrast, Fox News draws roughly equal levels of audience across White (44%), Black (47%) and Hispanic adults (41%). In addition, while about three-in-ten Democrats and those who lean Democratic get political news from Fox, virtually none of them do from Newsmax and OAN, according the survey of 12,045 adults conducted March 8-14 on the Centers American Trends Panel. The average audience (defined as the average number of TVs tuned to a program throughout a time period) for the prime news time slot (8 p.m. to 11 p.m.) increased by 61% for Fox News in 2020, to about 3.08 . Below are the primetime rankers for broadcast, cable and premium cable networks in 2021, among total viewers (as well as the top 50 list in adults 18-49). Its become an annual tradition to marvel at the growth of INSP. Lachlan Murdoch also said that all of Foxs significant competitors are to the far left, effectively dismissing the threat posed by Newsmax and OAN. The other thing is, they identified that core audience and gave them exactly what they wanted, and they turned out to be right.. 1615 L St. NW, Suite 800Washington, DC 20036USA Older adults, for example, are more likely than younger adults to turn to both Newsmax and OAN 13% of those 50 to 64 and 16% of those 65 and older got political news from Newsmax in the past week, while just 6% of those ages 30 to 49 and 4% of those 18 to 29 say the same. Overall, 43% of U.S. adults say they got political news in the past week from Fox News. The drop was less steep but still . Cheney, whose father Dick Cheney served in her seat for a decade, out-raised Hageman by more than $1.5 million in the fourth quarter of 2021, bringing in $2 million to Hageman's $443,000. As a Premium user you get access to the detailed source references and background information about this statistic. Although Ruddy made a name for himself early in his career by questioning the circumstances of Clinton friend Vince Fosters death an investigation that turned into a book he later donated money to the Clinton Foundation and arranged for Bill Clinton to speak at the funeral of Ruddys former boss Richard Mellon Scaife. Show publisher information That is about four times the portion who said they got political news in the past week from Newsmax (10%) and about six times the percentage who said the same of OAN (7%). He can be reached at badelmann@thenewamerican.com. He hosts Greg Kelly Reports on Newsmax TV in the vital weekday evening slot. After a Newsmax anchor literally walked out of an interview with Lindell when the pillow mogul wouldnt stop ranting about voting machines, OAN publicly declared war on its cable-news rival for censoring the MyPillow CEO. Following the 2020 election, questions arose as to whether these two newer and less established outlets were drawing Republicans who were angry about the election results and particularly angry with Fox News for being among the first media outlets to call the hotly contested state of Arizona for Joe Biden. Rankings of the most trusted brands in news show that Fox News gained ground in the six months since February 2021, while rival networks CNN and MSNBC both saw declines in trust . Fox News ratings during primetime are generally higher than its two direct competitors, . What a difference a year makes. 2, 2021 - 2:24 PM. The ratings are in, and they're bad news for CNN: The legacy media network lost nearly one out of every four of its total viewers since last month. Were here to represent the interest of the American people and the taxpayers of this country. FOX News Channel Reigns as Top-Rated Network in Both Total Day and Primetime Viewers in All of Basic Cable in July. Thank you to OAN and other brave American Patriots.. The numbers don't get any brighter when . Outside of pandering to Lindell, who has urged his supporters to boycott Newsmax for settling its Dominion lawsuit, OAN has also played an integral part in Arizona Republicans latest scheme to discredit Bidens victory in the state. By A.J. The TV Ratings Guide 911 Lone Star ratings American Auto ratings FBI ratings la brea ratings Night Court ratings Rookie Feds ratings The Rookie ratings The Winchesters ratings Will Trent ratings Tuesday TV Ratings 2/28/23: . "Hope everybody is watching @OANN . That leaves its competitors, both on the left and the right, mulling a perennial problem: how do you outfox Fox? Two of the years biggest brand overalls were not well received by viewers. OAN has similar age differences, with those 50 and older more likely to turn to the outlet for political news. At the same time, Marty Golingan, an OAN producer who went on the record with the Times, said that some employees actually hoped the voting software firms would pull the trigger. In the 25-54 demo, the numbers were 195,000 for Fox News, down 42%, 133,000 for CNN, falling 59% and 99,000 for MSNBC, dropping by 48%. The press will say Newsmax is farther right than Fox News. 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In prime time, the total viewership drop-off was 55% . OANs full-throttled push to deny Bidens election victory was legitimate has drawn applause from Trump himself, who has used the networks recent promotion of the Arizona audit to explicitly call out Newsmax for largely ignoring it. We want to hear from you! We, Yahoo, are part of the Yahoo family of brands. The Rasmussen poll found that while 52% of conservatives still see Fox as their top choice, the newly emerging Newsmax TV grabbed 17% of conservative viewers who see it as their favorite. emails & texts from its hosts showing they intentionally presented false allegations about election fraud to keep ratings & profits up. In fact, Trump support was so deep among Fox News viewers that the Public Religion Research Institute examined the differences between Republicans and a subset dubbed Fox News Republicans. Support for Trump was highest among the 40% of Republicans who said they trusted Fox News more than any other source. By: Ben Johnson, Daily Wire, June 3, 2021: Total daytime viewership fell by 22% in May compared to April, and even more (28%) among viewers aged 25-54, the most coveted viewing demographic. In recent months, Newsmax has quietly poached some top OAN talent who, insiders said, sought either bigger audiences or a move away from the MAGA channels epic nuttiness. See all 126 channels ranked by total 2022 Monday-Sunday primetime (8-11 p.m.) viewers below. 1 in the field, Thompson said. And GAC Family, which had its roots as Great American Country but more recently had been the lifestyle-oriented GAC, turned into a home for Hallmark-like general entertainment fare and dropped 33%. This year, with no bombastic election cycle, and with COVID-19 coverage not as prevalent as it was before vaccines were developed, the major news channels and opinion networks faced deep dips in 2021. Currently, you are using a shared account. PREVIOUS: May 2021 Ratings: . A native New Yorker who now lives in West Palm Beach, Ruddy lacks the bluster of his friend Trump, and also the former presidents disdain for the mainstream media. Fox News, MSNBC gain viewers from January, while CNN sees losses. While Newsmax's ratings have since precipitously fallen, along with the rest of cable news, the network still pulls in far more viewers than it did pre-election, averaging roughly 150,000 total . Last Saturday night, Newsmax estimates, more than 3 million U.S. viewers tuned in on traditional cable and through streaming OTT to watch former President . 2020-21 TV Ratings: Winners, Losers and Network Rankings. However, when Nielsen briefly measured One America News in spring 2019, the network only averaged 14,000 total daily viewers. OAN says: "We have a weekend programming alert for our viewers as former President Donald Trump is gearing up for a rally in Arizona. In a report in late March 2021, one of its correspondents claimed, "There's still serious doubts about who's actually president." Now OAN is trying to shore up its viewership. The results also indicate that Fox News appeals more broadly across the ideological spectrum in the Republican Party. As a Premium user you get access to background information and details about the release of this statistic. This statistic is not included in your account. Ruddy, 56, was on his way to lunch at Mar-a-Lago, the historic Palm Beach club that Trump owns, when he spoke with the Deseret News. ", Forbes, Leading cable news networks in the United States in November 2022, by number of primetime viewers (in thousands) Statista, https://www.statista.com/statistics/373814/cable-news-network-viewership-usa/ (last visited March 04, 2023), Leading cable news networks in the United States in November 2022, by number of primetime viewers (in thousands) [Graph], Forbes, November 30, 2022. If you would like to customise your choices, click 'Manage privacy settings'. But Fox is down from its pre-election highs while Newsmax is way up. Fox News topped the June viewership figures as well as the second quarter ratings, but all of the news networks continued to show steep declines in a post-election, post Donald Trump presidency news environment. Last year, the newsies were among the winners. Their journalists tend to be super smart. Brilhante, whod been with OAN since graduating college in 2017, was hired away in February to be Newsmaxs breaking news reporter. On the other hand, the smaller audiences of Newsmax and OAN are substantially more skewed to conservatives: 27% to 10% for Newsmax and 19% to 7% for OAN. Therefore, following the Capitol insurrection spurred on by Trumps months-long campaign to discredit Bidens election win, more than a dozen staffers fled from the channel. What we know and dont know, Will the Supreme Court overturn Roe v. Wade? November 30, 2022. ", Forbes, Leading cable news programs in the United States in November 2022, by total number of viewers (in millions) Statista, https://www.statista.com/statistics/682131/cable-news-program-viewership-usa/ (last visited March 04, 2023), Leading cable news programs in the United States in November 2022, by total number of viewers (in millions) [Graph], Forbes, November 30, 2022. Not only has OAN been given exclusive broadcasting rights of the so-called election auditwhich features a conspiracy-minded company using UV lights and searching ballots for bamboo fibersone of the channels hosts has helped fund it. And in a Feb. 9 earnings call with investors, Fox Corp. Executive Chairman and CEO Lachlan Murdoch said Fox was the most-watched station on election night, beating all television networks and averaging 25% share of total viewers.. Find out more about how we use your personal data in our privacy policy and cookie policy. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. With respect to talk shows, OAN has a limited number, as most of the schedule is filled with credible national and international news coverage, void of anchor commentary.. Get our latest storiesin the feed of your favorite networks. You need a Statista Account for unlimited access. Learn more about how Statista can support your business. Business Solutions including all features. Among Asian Americans surveyed, fewer (29%) said they got political news from Fox in the past week. But OAN is growing in influenceits ratings are up by about 55 percent from a year ago . Numbers, Facts and Trends Shaping Your World, Large Majorities of Newsmax and OAN News Consumers Also Go to Fox News, White and older adults more likely than others to turn to Newsmax and OAN; Fox News still pulls a larger audience across all demographic groups, How Americans Navigated the News in 2020: A Tumultuous Year in Review, Americans main sources for political news vary by party and age, Fact Sheets: News Media and Political Attitudes in Western Europe, Western Europeans who hold populist views rate the news media less positively than those with non-populist views, 60% of Americans Would Be Uncomfortable With Provider Relying on AI in Their Own Health Care, Gender pay gap in U.S. hasnt changed much in two decades. And for conservative stars, Fox News' evening . Fox News in the ratings - very . (+1) 202-857-8562 | Fax Chart. OANs talent pool is deep and strong, he said. While Newsmaxs ratings have since precipitously fallen, along with the rest of cable news, the network still pulls in far more viewers than it did pre-election, averaging roughly 150,000 total viewers per day. (November 30, 2022). On Saturday, January 15th Trump will speak to tens-of . . Ninety-seven percent of Fox News Republicans approved of Trumps performance as president, compared to 78% of other Republicans. Fox . The survey is weighted to be representative of the U.S. adult population by gender, race, ethnicity, partisan affiliation, education and other categories. By subscribing, I agree to the Terms of Use and Privacy Policy. But I think we start with being very proud that for seven consecutive years we have actually increased ratings over the previous year. As a matter of fact, NBC ended 2021 up 9% in total viewers and up 7% in adults 18-49, while CBS was flat in viewers and up 1% in 18-49. About six-in-ten Republicans and those who lean Republican (62%) got political news in the past week from Fox News, compared with 21% who said they got news from Newsmax and 14% who did so from OAN. A paid subscription is required for full access. It is a subsidiary of The Pew Charitable Trusts. Internal numbers from Fox News released on Friday show its catastrophic fall from conservative grace as its political shift to the left has become . Its learning that loyalty is hard to win and easy to lose. "Newsmax is ranked fourth from the bottom in the 24-hour ratings (excluding 6 for which there are no ratings), and Newsmax is ranked 22nd out of 24 on the 'Major Networks' to which it . And lastly, theyre not quite as extreme as OAN. Desperate to end the ratings slump, . A paid subscription is required for full access. Source: Nielsen, NPM (12/28/2020-11/28/2021, Live+7 and 11/29/2021-12/12/2021, Live+SD vs. 12/30/2019-11/29/2020, Live+7 and 11/30/2020-12/13/2020, Live+SD) Mon-Sat 8pm-11pm/Sun 7pm-11pm, ad-supported and premium pay networks. UN Pushing New Age Spirituality on Schoolchildren, If Texas Listened to Global-warming Alarmists, Its No Surprise It Didnt Prepare for Snow, Unintended Consequences and the Texas Big Freeze Energy Disaster, Biden Sides With Republicans Blocking D.C. Crime Bill, Buttigiegs Mentee Mayor Collared on Nearly 60 Kiddie Porn Charges, Ongoing CPAC Coverage | The New American TV. Get full access to all features within our Business Solutions. Prior to the election, his audience barely registered at Nielsen Ratings, drawing only about 10,000 viewers in the coveted age 25-54 demographic, and just 100,000 viewers overall. Got a tip? So, its a safer place., Reached for comment, Herring took the opportunity to swipe at Newsmax for filling its on-air roster with former OAN and Fox News personalities. The conservative-leaning networks ratings dipped after months of complaints by former President Donald Trump and anger stemming from its election-night coverage. One recent departee, meanwhile, let it be known that there was no love lost with OAN after leaving the far-right channel. (In actuality, there were a little more than two million ballots cast80 percent of the countys legal voters.). November 16, 2021; Monday TV Ratings: 9-1-1, Ordinary Joe, All American, NCIS, Dancing with the Stars November 2, 2021 Previous Post. A headline in the UKs Independent read: We are lost: Fox News suffers worst ratings in 20 years.. Accessed March 04, 2023. https://www.statista.com/statistics/682131/cable-news-program-viewership-usa/, Forbes. If you do not want us and our partners to use cookies and personal data for these additional purposes, click 'Reject all'. Show publisher information A report suggests it will, Why the Christian flag can fly on this government flagpole, The unique stories and struggles of Latino Muslims. . Large majorities of Newsmax and OAN news consumers also turned to Fox News for political news in the past week, the new survey finds. "The industry norm is to use either Nielsen's all day 24-hour ratings or Nielsen's prime time (8pm-11pm) ratings," Hartman wrote. ET over 2020, indicating that Acosta has lost 38% of last year's audience. But is this yet another case of a so-called fair and unbiased network being swept up by leftist censorship?). A lot of people said, This is insane, and maybe if they sue us, well stop putting stories like this out, he told the Times. OAN, on the other hand, has not only continued to traffic in baseless conspiracies and claims about the election, but has seemingly doubled down in recent weeks. He now draws a million. Read more about the ATPs methodology. James was also CFR, and when James stepped aside the odor of globalism remained under Lachland. Newsmax has been virtually silent on this subject because they are intimidated by threats of lawsuits. Yet, its move to the left began to accelerate in recent years and . Newsmax has always been more balanced. But Ruddy, who earned a masters degree in public policy from the London School of Economics, began his career as a reporter for the New York Post and the Pittsburgh Tribune-Review and says that Newsmax adheres to traditional journalistic standards. May 2021 Ratings: CNN Is Top 10 Cable Network, But Continues to Shed Viewers After Impressive Start to 2021. ASSOCIATED PRESS. Nielsen does not report viewership statistics for OAN, which is not a Nielsen client. Variety and the Flying V logos are trademarks of Variety Media, LLC. We dont need to go further right. ), Besides handing over hours of airtime to Lindell so he can peddle fantasies that Trump is still president, the channel has also used Lindell as a cudgel against Newsmax in an attempt to appeal to pro-Trump viewers. Newsmax and OAN, in turn, are more likely to attract certain demographic groups than others, with some groups aligning with the audience composition of Fox News and others diverging from it. Here, Variety recounts who was up and who was down in 2021. in April as a standout in the 11 PM ET timeslot, averaging 1.5 million viewers in the quarter to beat the competition on CNN and MSNBC in the timeslot.

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